We delete, so go beat your meat.

Grubby Intrigues - there is a bit in this - a bunch of familiar themes "Oh we don't like this comment, we'll delete it and the lie about it."



David Mcmillan

Australia Post when you post a post like this and someone comments with off topic stuff can you delete their post ?



Australia Post

Hey David, Thanks for your question.

We have actually been discussing this within our team over the last two weeks.

At this stage we will not be taking such action as we want our customers to contact us where they find it easiest. I understand that other companies do remove off topic comments so we may change our policy in future depending on how things go.

Kind regards,

Nathan


~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Because bullshit makes for bad PR, in a bad situation, and I and others have nailed them over this big time, in the past.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Google:

"Australia post" facebook delete deleted post posts

http://you-shit-me.blogspot.com.au/2013/12/australia-post-deleting-posts-whole.html


Was this an undelete?

https://www.facebook.com/australiapost/posts/10151325501230667

‎Stacey Lawson‎

April 16, 2013 · Brisbane, QLD ·

PLEASE DO NOT DELETE THIS TIME - I POSTED THIS ON 12TH APRIL AND YOU DELETED IT WITHOUT COMMENT

SHAME AUSTRALIA POST Click and Send does not offer DO NOT SAFE DROP FOR PARCELS any longer. They used to offer the delivery instruction option - "If premises unattended leave collection card in letter box" Now they want you to pay $1 extra for that option.

Typical sneeky Australia Post - did not give any warning of this - the customer service staff only became aware when customers started complaining. The price increased and we get less service...serious competition is needed for this poorly run organisation.

I AM NOW HANDWRITING 'DO NOT SAFE DROP" ON THE LABEL IN LARGE BOLD LETTERS

(11 more comments)



Australia Post

Hi Stacey,

I can assure you that we do not delete Facebook posts from our customers. I have located your post from the 12th of April.

Please note that Ben has already responded to your post, you can check this via the link below:

https://www.facebook.com/australiapost/posts/10151320259700667

Thanks again for your feedback.
Mel

Like · Reply · April 17, 2013 at 11:10am


Australia Post

Hi Lee,
The reason that we do not hide or delete posts is that we welcome and encourage all feedback from our customers whether that be positive or negative.
Alice
Like · Reply · April 17, 2013 at 3:59pm


https://mumbrella.com.au/australia-post-caught-use-paid-instagrammer-endorsements-269324

Australia Post caught out over use of paid Instagrammer endorsements

December 24, 2014 3:37
by Nic Christensen   
21

AshyPostal service Australia Post appears to have been caught out over its use of social media influencers, after it emerged it was paying people without disclosing that their endorsements were being paid for.

Talent management agency Moda Creative is understood to have paid instagrammers, including Ashy Bines, Camilla Akerberg and Jeska Lee, on behalf of Australian Post for the posts, which appear to be in breach of Australian Competition and Consumer Commission (ACCC) guidelines for online reviews.

Some of the instagrammers involved have up to 400,000 followers and appear to have been deleting comments critical of the lack of disclosure.

The matter was first flagged with Australia Post by users on social media.

When approached by the media about the matter a spokesman for the organisation would not comment on whether the posts were paid but said: “Australia Post requires our suppliers to comply with ACCC guidelines for online reviews and include the appropriate disclosures.
“We will be addressing this with our suppliers.”

Mumbrella understands that since the matter was raised with the postal service it and its PR agency, Propeller PR, has been in contact with Moda Creative and its Instagrammers to address the posts and ensure that they have the required disclosure. At the time of publishing the instagram posts had not been updated.

“We are very careful about who we work with and Moda Creative have been nothing but professional,” said Nichola Patterson, managing director of Propeller PR. “As soon as we saw the posts go live, we spoke to Moda and asked them to get their influencers to update their posts with the appropriate disclosure.

“They instantly agreed and are reaching out to their bloggers as we speak. They will reinforce our  requirements with all the other people involved in the campaign.”

The ACCC guidelines on online reviews requires disclosing commercial arrangements with reviewed businesses specifying “a prominent explanation of the nature and extent of the commercial relationship and its impact, if any, on the review page of the affected business”.

Questioned about whether his influencers where meeting the guidelines Wade Foxx managing director of Moda Creative said there were disclaimers elsewhere on their websites, noting that some of the posts were paid for.
“It is my understanding that Australia Post and all influencers engaged are disclosing,” said Foxx.

“Influencers are paid given products/services, however they have tested and used the product or service and their review, if any, is by right, their own opinion. If they don’t like or use the product they don’t promote it.
“Provided advertising or promotion is genuine there is no major issues or breaches.”

In one of the Moda Creative posts it appears that instagrammer Ashy Bines was deleting comments which were critical of the lack of disclosure in the Australia Post post.

The remaining comments criticise those who argued that Bines should have disclosed that the post was paid.

User tashyk78 wrote: “OMG some people really need to get a life, far out!!!!

Everyone is allowed to publicly recommend anything they friggin like. I’m sure that Ashy is just sharing a positive thing that most of us with busy lives would appreciate…

“Your an idiot @misscoca & so are you@gianniborrelli for commenting with your ACCC bullshit. Get a life people & stop clogging my lovely happy instagram with your stupid negativity!!!!!”
Instagram users @misscoca and @gianniborrelli’s original posts do not appear in the instagram feed.

Asked about the removal of negative Instagram commenters Fox said: “Ashy may remove negative comments regards herself or personal information but not negative review of products.”

Nic Christensen

Nic Christensen is the media and technology editor of Mumbrella. Within the Mumbrella team Nic's responsibilities include writing about media (mainly television, radio and outdoor), media agencies, ad technology and media policy. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.
topics Australia Post, Instagram   


Comments: 21



bully v 24 Dec 14
Does the ACCC apply to a government organisation like Aus post?


Nic Christensen    24 Dec 14
Hi Bully, yes it does. Australia Post operates like any other business its just that its shareholder is the Australian government.
Cheers
Nic – Mumbrella


Tim 24 Dec 14
It’s a bit blurry. Those guidelines apply to platforms which operate primarily to provide reviews on products and services. Applying those rules to Instagram is a stretch.


Rich 24 Dec 14
Then again – who cares. it’s advertising. it actually doesn’t matter that much.


Sarah Hillards 24 Dec 14
Model sheridyn fisher also gets paid to promote things like Australia post.
http://www.instagram.com/sheridynfisher


Mike Hunt 24 Dec 14
Australia post is like, literally the best thing ever.
Like oh my god, I literally can’t even right now.


Mike Hunt 24 Dec 14
Furthermore, what would it matter anyway? 99% of responses to these posts are just compliments on what the girls are wearing. I daresay none of their target market even read the text, they probably just thought it was a plug for some clothing.


Bucks 24 Dec 14
Why do people think it is so suspicious for a model with an audience of thousands to spontaneously praise her nation’s postal service?


Sophie 24 Dec 14
Youtuber Lauren curtis did a vlog about aus post’s locker service… Didn’t disclose it was a paid deal


Angie Renolds 24 Dec 14
Sophie Guidolin did it too!
I’m seeing these paid posts everywhere. They should be disclosing that they are being paid for those posts. Very misleading I think,
Isn’t ashley Bines a millionaire? Why would she need to be paid for posts?


Roger Rabbit 24 Dec 14
Such a non-issue IMO. Lots of bloggers post sponsored content. I’m not sure why these three girls have been singled out.


Mintoxic 25 Dec 14
Because an organisation with a monopoly such as Auspost should know better. And bloggers trying to pull the wool over should wake up and realise it’s not cool to assume all your readers are stupid.


Consumer 25 Dec 14
My main problem with it, is that taxpayers money is being used for this unethical promotion, while other Australia Post services are being cut back.


Interesting 25 Dec 14
Does this apply to Youtube too? Lauren Curtis did a video that heavily featured Australia Post. No disclosure at all: https://www.youtube.com/watch?v=n7_0peCs2bQ
Reply
Sergei 26 Dec 14
Who cares??? Lame news


Georgia 5 Jan 15
The most insulting thing about this debacle is the fact that these people are getting paid – paid actual money – to write such inanities.


Sara D at Axis Legal    5 Jan 15
It doesn’t matter what platform you’re looking at. Testimonials that are paid for must be disclosed under the Consumer Laws. Infomercials – remember those? Well, the exact same rules apply to doing stuff on social media so you get things legally vetted to avoid falling foul of the law (and being slapped with huge fines). It is much stricter in the US where it is compulsory to add “SPON” to the end of posts.



Now I know 5 Jan 15
Perhaps this is why Australia Post now can’t perform the simple task of delivering a letter – too busy paying people to blog/instagram/etc. Stick to delivering the mail, you might get it right one day.


@karalee    5 Jan 15
So the wash up on this seems to be one Instagram influencer deleted the post, one added ‘sponsored post by @auspost’ and one added an ‘*’ directing people to well, nothing.

I would be genuinely surprised if this wasn’t investigated by the ACCC, particularly after their 2014 Online Disclosure amendment. As Sara D highlights, these posts look very likely to be in breach of the requirement under consumer law to disclose paid product or services, and is not a precedent that should be followed or as many commenters here seem to feel, something that should be met with a shrug.

As a very hearty thread here last year covered, we (the majority) seem to feel strongly that advertorials in news need to be disclosed clearly as being ‘ads’ because simply the value of a seemingly independent editorial view is of influence to an audience.

‘Influencers’ online hold the same currency. Their audiences value their opinion, and if that opinion is sponsored or paid for (in not just dollar but also goods exchange), it should be clearly stated. Simple. And important.


Dan 5 Jan 15
Consumer – I think you’ll find it is not taxpayers money as such. As I understand it, Australia Post is a self-funding organisation that actually pays a dividend to government. So, if it doesn’t earn a dollar, it can’t spend a dollar.


Anonymous 5 Jan 15
Good spot Mumbrella – as well as illegal, it’s a complete betrayal of fans’ trust to feed them sponsored messages which are not marked.